Sophie Turner Shines in New St-Germain Campaign: A Fresh Chapter in the South of France
Sophie Turner is once again enchanting fans—not only with her talent on-screen but also behind the bar. The beloved actress, known for her powerful roles and charismatic presence, has partnered with St-Germain to headline a vibrant new campaign in the South of France. In this article, we explore how Sophie Turner brings her signature charm to the world of cocktails, romance, and summer dreams.
Image: Sophie Turner mixes a signature cocktail for the St-Germain campaign in the South of France.
Sophie Turner’s Rom-Com Inspired Campaign
In her latest collaboration, Sophie Turner stars in a rom-com-inspired short film for St-Germain. Set against the stunning backdrop of the South of France, the video showcases her waiting for a mystery date while showing off her bartending flair. Rather than cooking, Turner opts for a clever twist by ordering delicious takeout, plating it beautifully, and inviting viewers to “keep this between us.” Her easy-going approach and genuine excitement set the tone for the campaign.
According to an exclusive feature on People, Turner explains, “I’m thrilled to continue my partnership with St-Germain, a brand that not only embodies my philosophy of embracing the lighter side of life, but also makes me look pretty good behind a bar.”
Signature Cocktail: The St-Germain Hugo Spritz
Central to the campaign is Sophie Turner’s favorite summer cocktail: the St-Germain Hugo Spritz. The drink blends St-Germain elderflower liqueur, Martini prosecco, soda water, and a sprig of mint with fresh lime. In the video, Turner demonstrates how to prepare this refreshing drink, highlighting that great taste doesn’t require complexity. Her playful personality makes the how-to segment both accessible and entertaining.
The People article provides even more behind-the-scenes details and photos from the campaign. These insights reveal Turner’s creative process and the collaborative spirit of the project.
Personal Touch and Fresh Beginnings
Beyond the cocktail mixing, Sophie Turner’s personal journey has also drawn attention. Following her split from Joe Jonas in 2023 and a well-publicized new relationship, Turner's campaign seems to mirror her desire for something "different, fresh, fun." This sense of renewal and authenticity has resonated with her audience, bringing an extra layer of relatability to her brand collaborations.
For more updates and related campaigns, you can visit Drinks Intel, which covers the ongoing partnership between St-Germain and Sophie Turner, adding even more depth to this evolving story.
Conclusion: Sophie Turner’s Summer of Style and Flavor
Sophie Turner continues to captivate audiences, whether she’s acting or mixing the perfect drink. Her latest St-Germain campaign is more than just an advertisement—it’s a celebration of lighthearted moments, summer style, and the joy of sharing something special. If you’re searching for inspiration for your next summer gathering, look no further than Sophie Turner and her signature St-Germain Hugo Spritz. Cheers to new beginnings and the simple pleasures that make life memorable.